CONTACT   For enquires or bookings please email. A few clients have informed me that my emails are ending up in their spam folders. I’ve checked it out but it’s still happening. So please use both these email addresses: info@juliejacobs.co.uk & juliejacobs00@me.com - especially if you’ve not receive a response from me within 24 hours.

Personal and Private Makeup Lessons in London

NEW SERVICE! The MINI’ Makeup Lesson.

Beauty treatments: LVL Lash Lift; eyelash & brow tinting and brow tweezing click here

My favourite cosmetics and skincare click here.

Client Testimonials & Questionnaire

“ My aim is to impart my knowledge and experience giving you the ability and confidence to apply make-up that enhances your individual beauty”.

My 'one to one' private makeup tutorials are a great way of learning about how make-up relates to oneself. Helping people to feel confident in their own skin - with or without make-up - is important to me and the main purpose of my personal makeup lessons.  Our skin and features change throughout the years and so our approach to skincare; textures; colours and application would benefit altering too.  My holistic approach encompasses all these elements.

Makeup. Most of us see what we want to when we look in the mirror and the reasons why we wear make-up the way we do is often a lot deeper than its surface appearance.  We are all individuals and there is no ‘one size fits all’.  I aim to asses, suggest and teach skills that will optimise your beauty.   

"Tell me and I will forget; show me and I may remember; involve me and I will understand" (Chinese proverb).  

Each section of the lesson will be tailored to you including time management and lifestyle. I’ll demonstrate each step on one half of your face and then guide you through completing the other side so you become accustomed to the best angles and movements that’ll suit you. I also take high quality photographs recording the different stages all of the way through to the completed looks. All products used and recommendations will be noted on your personalised face charts (I use a wide variety of brands from MAC; Bobbi Brown, Charlotte Tilbury; YSL; L’Oreal; Urban Decay; Benefit to name a few). Bring along your makeup bag, I’ll use and advise on what you already own.  Also this is your time to ask the questions you’ve ever wanted to.

Grooming.  Grooming is often over looked but it is the building block for great make-up, it helps your makeup to radiate.  Cleansing and nourishing the skin correctly, eyebrow maintenance and eyelash tinting are some of the aspects I’ll look at. Grooming optimises your ‘naked’ beauty, very useful for the days you don’t not want to wear any make-up at all.

The skin.  Like most things in life a solid foundation is vital.  Working from the base (skin) up is fundamental in my approach to make-up.  Cared for skin enables makeup to look its best.  In the lesson we will cover the following: your morning and evening skin care routine. Treatments i.e. facials; waxing; electrolysis, eyelash tinting. Eyebrow shaping/grooming. Time management and life style.

Base/Foundation.  The correct colour and consistency for your complexion and skin type respectively are really important and is an area misjudged the most.  I will look in to  the following: 

* Testing foundation, tinted moisturiser, powder and concealer shades correctly.

* Choosing the best format for your skin type i.e liquid; creams or powders

* Highlighting or contouring (if required at all)

* Specifics, such as acne, birthmarks etc.

Blusher.  I’ll take you through the differing affects using a cream or powder blushers have on the skin? 

* Cream; liquid or powder blushers and which are best for your skin type and needs.

* Where to apply correctly for your face shape.

Eyes.  What really suits your eye shape?  Most of us dream of achieving that dark sultry 'classic' smokey eye, but in all honesty it doesn't suit everyone.  That doesn’t mean you can’t achieve an equally deep sensual blended look with colours that suit you.  For your eyes I will help you to:

* Identify your eye shape

* Choose colours and textures; shading and highlighting

* The best technique to apply different products.

Lips.  Whether you have full or fine lips you’ll learn how to make the most out of your shape by looking at the following:

* Types of lipsticks i.e. translucent or matt and which to apply for the look you are trying to achieve.

* Your lip shape and how to alter.

* Suitable colours for you.

* How and when (or not) to use lip pencils.

NEW! ‘The MINI’ Personal Makeup Lesson

I’ve developed a shorter bespoke and concise lesson to add to my roster of services. This lesson covers 1 makeup look (soft or strong) and is 2 hours. These lessons are suitable for those who would like to try just one makeup look; whether that be soft (day) or strong (night). Or for those who are happy with their makeup application but would like to expand their ability and evolve their present look i.e soft to strong or visa versa. Please see details below of what both lesson include:

The ‘ORIGINAL’ Personal Makeup Lesson

  • 4 hours

  • Skincare guidance and product recommendations delivered in face chart

  • 2-3 looks covered (Soft and Strong)

  • Makeup application on one half of the face; then you will replicate what I did on the other side - with my guidance. I believe it’s really important that you have a go as well; so you’ll gain a better understanding

  • Detailed photographs will be taken throughout the lesson documenting important stages of application

  • 6 bespoke and comprehensive face charts. These will include your photos with instructions; product and treatment recommendations (please see client testimonials below). These will be sent up to 5 working days after your lesson.

  • Booked for a 10.30am start to optimise the natural daylight.

  • Lite breakfast and lunch and refreshments

  • £400 ( includes £100 deposit**)

  • Your Makeup Lesson can either be in the peace and quiet of my North London location or in your own home (a surcharge of 100% plus full travel expenses will be charged).     

The ‘MINI’ Personal Makeup Lesson

  • 2.5 hours

  • Skincare advice

  • 1 look covered (either soft or strong)

  • Makeup application on one half of the face; then you will replicate what I did on the other side - with my guidance. I believe it’s really important that you have a go as well; so you’ll gain a better understanding

  • Detailed photographs will be taken throughout the lesson documenting important stages of application and emailed up to 2 working days

  • All products used will be photographed and emailed up to 2 working days

  • Booked for a 10.30am start to optimise the natural daylight. However, I can move the start time 30 minutes either side if requested.

  • Lite fruit breakfast and refreshments

  • £250 ( includes £100 deposit**)

  • Your Makeup Lesson will be in the peace and quiet of my North London location

  • If at anytime after ‘The MINI’ lesson you want to advance your skills further and would like a follow up; the fee is £200 ( includes £100 deposit**)

Please do take your time to look through my fashion website to give yourself an idea of my work history and client list. If you have any queries or would like to book do not hesitate to contact me. I look forward to hearing from you.   Julie 💋

Fees. The ‘Original’ Personal Makeup lesson is £400.00** and ‘The MINI’ is £250**. 

Contact.   For enquires or bookings please email. A few clients have informed me that my emails are ending up in their spam folders. I’ve checked it out but it’s still happening. So please use both these email addresses: info@juliejacobs.co.uk & juliejacobs00@me.com - especially if you’ve not receive a response from me within 24 hours.

Location. North London, N16 area - near good public transport with on-street parking.

** A deposit of £100** secures your appointment and is non-refundable with less than 7 full working days notice.  Due to popularity deposits are required 10 working days in advance which then confirms your lesson.

Caroline. Guernsey. "My daughter introduced me to Julie having had a make-up session with her, herself.  As someone who is not a regular wearer of makeup, Julie put me at ease straight away and made the whole experience an enjoyable one.  The follow-up email with detailed information on the products used and accompanying videos with an explanation of the different techniques used for applying the makeup is invaluable."

Holly. London. 'Thank you so much, Julie! I really enjoyed my morning learning all about makeup with you. I was in such a rut with my makeup but you made me feel completely at ease, and I now feel so much more confident moving forward and playing around with makeup again. I'd definitely recommend your service.'

Kristina. 33yrs London.

I very much enjoyed the lesson with Julie. First of all - how professional her workplace looks. All the products are very neatly displayed, and the space is very light and clean. Julie made me feel very comfortable from the beginning, showed me how to do the makeup to complement my features, recommended the products, and sent very clear video instructions - everything I was hoping for. I 100% recommend it! Thank you very much, Julie.

Amina. 36yrs London. I can’t recommend Julie more highly. I came to her with no makeup experience and she tailored her lesson so well to my needs. I didn’t feel overwhelmed and the time with her at her beautiful location paired with the amazing post-class materials means that I feel confident to start my makeup journey. Julie is a very warm and caring person and made me feel at ease as soon as I entered. Her one to one classes are well worth the investment.

Sue. 71yrs London. Since I visited Julie, I have been practicing every day remembering as many tips as possible, and already I can see the difference! 'My session was both fun and informative. I'm so pleased that I went to Julie.'

Zeynep. 26yrs London. I had such a great time with Julie and she covered all the applications I wanted to learn. One of the best parts is the videos and incredibly detailed charts she provides with the course, so you can always go back to them and remember what you learned. Highly recommend it! Thank you so much Julie!!

Jayne. 56yrs London. I really enjoyed my morning with you learning about the best make up techniques for my skin.  The videos you sent are brilliant, as they act as a great tutorial and a reminder of what you taught me. Thanks also for the extensive list of products to try. I can’t wait to get started.

Holly. 35yrs London. 'Thank you so much, Julie! I really enjoyed my morning learning all about makeup with you. I was in such a rut with my makeup but you made me feel completely at ease, and I now feel so much more confident moving forward and playing around with makeup again. I'd definitely recommend the service.'

Sara. 51yrs London. Thank you so much for your time and guidance, I truly appreciate it. Your videos and face charts are thorough and without them I'd be lost. You said on your website you'd provide face charts, but I had no idea what it really meant and how detailed they'd be. You're amazing! Thank you.

Pam. 43yrs London. (June 23) Julie it was such a pleasure to meet you, and I enjoyed my hours with you very much. It was exactly what I was hoping for and needed. I just had a great day and for the first time ever feel confident about buying the right things, and using them in the right way, so that I look my best without spending hours at the mirror!  Thank you. I've recommended you and the session already to my sister and friend, and will continue to do so. I think there are a lot of women looking for exactly this at the moment … (July 23) Hi Julie, hope the summer is going well for you. I am so pleased with my new skincare and make-up routine, I can't tell you how glad I am that I came to you for the lesson. I'm not spending much more than 6-8 minutes on make-up every day, as you said I wouldn't, but the finished look is just so much better. 

Andi*. 33yrs London. Hi Julie, thanks a lot for sending these over! The photos are amazing and I love the face charts explanations, they’re super clear.

Sarah*. 50yrs London. Thanks Julie, it was lovely to spend the time with you and the lesson was so informative. I was very pleased with the detailed notes you sent - they are clear, comprehensive and easy to follow and a fantastic reminder of the products, tools and application used in the session. I was worried that I would forget what I’d learnt, but the follow-up notes are a great reminder and give me the tools, guidance and confidence to perfect my technique and allow me to reproduce what I learnt and practised in the lesson.

Susan. 55yrs Berlin. Thanks so much for all of this - I had such a great time, and it's given me confidence to actually wear adult makeup! I've just started downloading my files, and I'll take a good look at them next week. Thanks so much for your time and expertise!

May. 16yrs London. ‘I would 100% recommend the 2 hour mini makeup session, that I got for my 16th Birthday. Julie showed me how to cleanse, moisturise and makeup my face, highlighting my best features and hiding any imperfections. She makes up one side of your face and then I copied it on the other. Julie tells you how to recreate the look at home. Julie is kind, patient and makes it a really enjoyable experience. I learned so much and it so much fun’.

Karoline. 27yrs London. First of all thank you so much for the day. I enjoyed it so much and thank you for taking the time to create all the videos and detailed descriptions.  I told my mum about it and she was like next time you are home we are going to do our make up together. Thanks again and I might message you about a lash tint and Brow reshape soon. :-)

Emma. London. Thank you so much for all of the information you sent over. And thank you again for a really lovely and informative day

Rosy*. 45yrs London. Thanks so much Julie!,  I have been trying to apply make up every day and just experiment 🙂  I have also built up some confidence in going out and shopping for products knowing what is right or wrong for me. 

Michelle*. 51yrs London. That’s amazing – thank you so much for all of this and for your time on Saturday. I cannot tell you how much I enjoyed it and how much more confident I’m feeling about applying make up now.  I confirm I’ve got the face charts (they’re so detailed, thank you!) and the videos. I agree the photos looks fab – I almost don’t recognise myself in them! I will definitely be ordering a few of the products especially the bronzer which was a revelation

Sue. 49yrs Connecticut, US. Thank you so utterly and sincerely for the time you took to assess and consider my skin needs and to educate me how to apply makeup. You have revolutionized my eyebrows with the gel! and my confidence to apply eyeshadow is so much better - and more! Thank you thank you! “The charts you have sent are amazing” - thank you sincerely for the attention to detail and clear directions.

Sandy. 57yrs London. As a design professional, I was looking for someone who was a cut above the rest. Julie’s credentials looked like just the ticket. She’s everything she portrays on her site (phew, I was a bit nervous about it when the day came), and genuinely more. “The photos she takes and the notes she makes are professional”, it’s clear that she has high level experience. She was very warm and friendly, I wished I had done it years ago, my make up looks so much better. I’m loving the looks she came up for me.

Aisling. 26yrs London. I had a personal make up session with Julie and it was nothing short of fantastic! Her experience and thoughtful recommendations meant I came away from the session with a whole new perspective on how I apply make up. “The report afterwards was comprehensive and technical”, the perfect read to refresh my memory over a cuppa. Thank you Julie!

Suzy. 48yrs London. The instructions are so comprehensive.  Julie, I'm so delighted and impressed with the service you offer. I wish I had done it years ago, thank you so much. Even this week just I've noticed that I look much better, and now I also have the reference material, so I'll see how my practicing goes, and be in touch if I need to polish up my technique.

Flo. 32yrs London (bride). I only have wonderful things to say about Julie. She worked magic on me, my sisters and my mum for my wedding and I was so happy with my look, which felt really natural, not too bridal and basically very me. My mum also was quite nervous about getting her makeup done as she doesn’t really wear any but was really impressed with Julie’s approach and got lots of compliments. Julie was an incredibly calming and easy presence on the wedding morning and I loved my trial with her too. I would highly recommend Julie to anyone who wants someone who listens to them and thinks about what will suit them best and make them feel comfortable.

Flo. 30yrs London. "I cannot recommend Julie highly enough - I wish I had met her and had a lesson 10 years ago! I'd always felt a bit lost when it came to everyday make-up, and was stuck in a rut of using the same products, not very well or very often. Julie walked me through basic techniques and products for everyday through to evening. I now feel empowered - and really enjoy - doing my make-up each morning, even if just a few things to look & feel brighter. It was a really relaxed, enjoyable afternoon, and so useful - a very worthwhile experience and investment. Thank you Julie"

Fran. 54yrs London. Me again, quickly to say “‘wow’, the amount of work and detail you put into those face charts is incredible”, I’m actually blown away. Thank you, thank you, thank you. I feel really privileged to have done this with someone of your talent.

Lilian. 71yrs London. Firstly, please allow me to say how wonderful it was to meet with you and thank you also, for the superb lunch, all in all it was an amazing day ... I thoroughly enjoyed spending time with you and thank you, again, for imparting all your exceptional knowledge, I now feel more confident every day, thanks to you, lovely lady...

Isabelle. 31yrs London. Just wanted to say “thank you for sending over the documents” and for the lesson too - I've been cleansing, toning and using a Declaré Day and Night cream that I was given for Christmas since our lesson and I've already seen an improvement in my skin, so looking forward to using the products you've recommended!

Debbie. 54yrs London. Thank you so much for the make up lesson. I really enjoyed meeting you and I learned a lot. I have waxed lyrical about it to loads of people! I think it is one of the best presents that has ever been bought for me! “I have downloaded the face charts successfully. They look really fantastic” and will be so useful after I refer back to them.“

Judith. 57yrs Surrey. “Thanks so much for the face charts Julie. I’ve downloaded them now. They look amazing”. So detailed. The trick for putting concealer in the inner corners of my eyes is one I’ve been doing and is a revelation!

Andrea. 61yrs London. I enjoyed our makeup lesson and felt at ease from the start, despite having been a bit nervous before I arrived. The session was really helpful and has got me out of a bit of a rut where I wasn’t looking after myself as I should. “Thanks so much for the charts and all the information- they are comprehensive and clear”. They are exactly what I need to help me remember how to apply my makeup and which colours suit me best. I am excited about shopping for makeup now, which I haven’t been for many years. 

Emliy. London. I really enjoyed the experience on Saturday and you made me feel very at ease. I'll have a read over the charts. I have already purchased lash star as it is much better than the standard eyelash curlers. I just LOVE it! Take care and thank you again for the wonderful experience. PS ( Can't remember the ingredient you recommended for the hummus though, would you mind reminding me and maybe I'll make another attempt at making my own).

Lynn. London. I had been meaning to write to you earlier to thank you for Saturday. I absolutely loved the make up lesson and learned so much. It was so nice to meet you and I have been happily trying out the new techniques this week! I have received the we transfer email and can’t wait to see the images! Thank you so much again and I’m in no doubt that I’ll be checking in with you very soon!

Obby - Top 10 Makeup Classes in London. Private Make-Up Tutorial with Julie Jacobs After twenty years of working in the fashion industry and helping people to feel confident in their own skin, Julie Jacobs speciality is a "one-to-one" private makeup tutorial. Her goal has always been to help clients find ways to enhance themselves by making use of natural features while taking into account changes throughout life like ageing and hormonal shifts.  With this holistic approach, she offers personalised solutions for each client, including skincare, textures, colours and application techniques depending on age, lifestyle or what makes you most comfortable wearing make-up.

Caroline. London. All face charts received and downloaded fine. Thank you once again for a lovely experience and one I will definitely recommend. I feel more confident now about trying makeup and hope to be more comfortable at events I'll be attending. I can't wait to buy some of the products you listed and get practising.

Susan. 70yrs London. “Julie I am absolutely thrilled with the photographs and information you have sent”. My lesson was a unique and pleasurable experience where you made me feel really special. I certainly learned a lot and will probably be taking out a small mortgage in order to stock up with products! Wishing you every success in the future”. Regards Susan

Crystal. 30yrs London. Julie was very kind, personable and patient and I found the session really helpful. Julie put me - a make up novice - at ease straight away during the lesson. The advice she gave was personalised to the areas that I wanted to focus on and her instructions on appropriate technique and recreating it were extremely clear and easy to follow so that I can recreate it easily myself. The session was above and beyond what I could have hoped for.

Lizziie. 35yrs Sydney (via London). Newly relocated from Sydney to London, my skin was dehydrated and my makeup not suited to the change in my complexion. The personal makeup lesson with Julie was professional, detailed and thoroughly enjoyable. I left knowing that I wasn't going to waste time or money on products not suited to me and had the technique and tools to know how to manage several different looks with the follow up guides - “the face charts are so thorough - amazing!”. Thanks for everything Julie, it was a wonderful experience.'

Julie. 50yrs London.   I was fed up with my daily minimal routine and wanted some confidence to wear a bit more makeup which is professional and yet suits my 50 years old face.  Julie’s follow up is amazing. I had a list of products which suited my skin tone and “really clear photo charts to show me how to apply the products”. She recommended some fantastic beauty treatments also. I can’t recommend an appointment with Julie highly enough, either for an overhaul or just some new ideas and to try some new products. It was a pleasure to spend time with Julie and incredibly informative.

Bethan. 32yrs London. I feel so much more confident since my lesson with Julie, not only in applying the makeup I already own, but in actually going out and buying products that I know how to use and I know will work with me. I had compliments from people almost immediately! For the first time I actually feel excited to try out new looks and can have a bit more fun with makeup. Contacting Julie was definitely one of the best decisions I've made. Thanks very much!

Jackie. 60yrs Guernsey. Thank you Julie for a brilliant make up tutorial during which I learned so much. I now understand what my skin tone is and what range of colours will suit me and allow me to look good. All of the recommendations for skin care and tips for application have been put into use and my confidence has greatly increased. In fact, now I feel I look my best I smile more, so I look even better!. Thanks again.

Denise. 59yrs London. I had a great makeup lesson with Julie. She is a top-notch makeup artist as well as a very warm human being. I came away having learnt so much regarding what suits me and the best methods of application and am much more confident and knowledgeable when it comes to doing my makeup. I would wholeheartedly recommend Julie's services.

May. 54yrs London. “I am absolutely delighted with my charts, tips and advice! Everything is really clear and  the photos are great”. I’m always really nervous of anything to do with having my photo taken but I love them. They are SO helpful! Even though I haven’t gone out to buy the make up recommended yet, I’ve already been trying to apply what I learned with you to my daily routine and I already feel much more confident in how I look. I really am so glad I found you Julie, you have no idea what a difference this has made for me. A very sincere thank you!

Lauren. 43yrs London. What a fantastic experience!!   Thank you for hosting me at your place and giving this wonderful guidance. “The face charts are so great to have and very helpful”.  I hope to recommend it to friends! 

Anna C. London. I decided to have an individual make-up lesson with Julie after having some disappointing (and much too heavy) experiences. I’m so glad I did. Julie is a fountain of “pro” beauty advice but I was impressed most by her keen eye for colour. She suggested makeup shades that I would have never picked out myself - and which worked incredibly well. I left the lesson excited about the power of makeup again and cannot wait to recreate the sleek daytime and stunning evening looks we created together! It has been a true pleasure to get to know Julie. Her warmth, sense of humour and hospitality made our lesson relaxing and enjoyable. Thank you so much, Anna. 

Anna B.  35yrs London.   I thoroughly enjoyed my make-up lesson with Julie; she’s knowledgeable (not only in her skills and techniques but of products available on the market), friendly and passionate about creating looks which makes you feel fab and you can actually replicate yourself! She answered all my questions (there were a lot!), ensured I felt confident with the looks we worked on and I came away feeling excited about make-up again! 

Annabel E. 70yrs Wiltshire. “Thank you so much for your very comprehensive notes for me - they are really helpful and the photos will be a great help”.
I thoroughly enjoyed the whole makeup experience and I thank you for making it such fun and also so enlightening as to my "colours" etc.

Milly. 47yrs London.  (September 2018) Julie, I wanted to drop you a line to thank you again for our terrific make up session a while ago. I think about you just about every day when I do my make up! The By Terry eyes have been a real revelation - and I recently started using one of their click stick blushes. I've finally found a warm red lip  that works well too - so just so you know - your tips are still working on me every day. (May 2018) In the four hour lesson I made up one side of my face following Julie demonstrating on the other, I found the whole lesson really helpful and worth while, especially that I got to learn on the job!!  “She photographed throughout and sent those in follow up notes with a comprehensive list of products and reminders of how we applied them ( I've referred to this a lot )”.  She introduced me to cosmetics that actually stay on my face! - and created an easy to follow look that I can replicate for day to a more glamorous evening look.  It's made me excited about doing my make up again, and now when I buy products, I know what I'm looking for.  I can't recommend this experience with Julie Jacobs enough!

Jakki M.  62yrs London.  Julie is very professional. She asked many questions about my lifestyle, history and health before recommending skincare products and regime. I thoroughly enjoyed my make-up lesson. Julie is very friendly and an excellent teacher taking you through the various stages and techniques carefully and clearly. She provides a written summary of everything you have learned and any new products after the session, as well as colour photographs.   This was a great investment. I now feel much more confident about the best skincare regime for my skin and age, and have learned how to best present my face. I like the fact that Julie uses your existing products where suitable. Julie is also very responsive after the lesson.

Carol W. 50yrs London.  When I sat down with Julie she immediately made me feel comfortable.  Her experience made me feel confident that she knew what she was doing.  I have extremely uneven skin tone, but Julie was able to pick out the correct colours that suited my colour and skin texture.  I’ve used Julie twice; once when I was getting married and on another occasion when I wanted to get some professional photographs taken, I have full confidence in recommending her to others.

Mel S. 41yrs London. Julie taught me how to do my makeup for my brother's wedding. All of my family commented on how lovely my make up looked, which gave me a real boost of self confidence on an occasion where I had to talk to loads of people. I looked and felt great - thanks Julie for teaching me a life long skill.

Yvonne H. 51yrs London.  I loved my time with Julie, I found she knew lots about the different products, informing me of what was good for my tones. Her approach was very warm and friendly.

Jenny C. 33yrs London.  Julie has done my makeup a few times now.  Every time she makes me feel confident and not ashamed of my bad skin!  She comes up with new skincare regimes, new makeup ideas to suit me, my skin and also what is achievable for me to actually do myself. The products she recommends are also within my price range, which is important.  Julie is a calming, genuine character to be around and I instantly relax around he